RAVIN PATEL
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House of Cavani
This project features a dynamic series of 48-sheet and 16-sheet billboard ads crafted for the London Underground. Each design is strategically created to capture attention in the bustling environment of the Underground, using bold, eye-catching visuals that immediately engage passers by. The colour palette is carefully chosen to highlight and reinforce the brand’s identity, with vibrant tones that stand out against the urban backdrop and reflect the brand’s energy. The layouts are clean yet impactful, ensuring the message is clear and memorable even at a quick glance. This combination of striking colours and sleek design helps the ads not only attract attention but also strengthen brand recognition among commuters.